SKINFOOD NZ

COCO+NUT OIL

Skinfood - Coconut Oil
Skinfood - Coconut Oil
Skinfood - Coconut Oil
Skinfood - Coconut Oil
Skinfood - Coconut Oil

Owned and operated in New Zealand, Skinfood brings the freshest, best ingredients to skin. With the launch of Skinfood's latest certified organic Coco+Nut Oil, we work with Skinfood to design a full digital social campaign to truly engage with Skinfood’s potential customers. Starting from a custom designed product trial experience, Skinfoodies were lead through a 21 days of product journey.

 

The Results

Exceed KPI by 230%

Drove 130 active engagements/New Customers (Target 50)

Made 500+ Skinfood 'friends' in 42 days through audience initiated engagements

Engaged a great level of audience response

Results amplified by organic social sharing and strategic media placement

90% of the participants converted into brand ambassadors and actively recommending Skinfood to others, and also repurchasing themselves

 

 

 

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